Marketing By Video Blogging

July 14, 2010
By

VideoWidgetXSmall Video blogging is probably the most popular method for getting information out on the net right now. Everyone understands about text blogging. Now they use movies for a better means of expression.

This type of communication may well entail plenty of resources, but it’s all really worth it. If images say a thousand words, video blogging exceeds that significantly.

A video blog needs a lot more disk space on internet sites, a quicker server, plus a entire new set of software programs to work properly. One of the methods used to distribute your video blog out onto the net is using RSS, which has been around for some time.

It doesn’t matter who you are, where you come from or if you’re a guy or a girl, video blogging allows you to get the word out.

When you take video blogging and apply it to business it adds a ton more advantages and benefits than just doing it for fun.  It allows you to get in front of your clients and customers.  It allows you to showcase your solutions and express your ideas and communicate to your customers like never before. It is just like displaying a commercial but for free.

Almost everyone I know wants an idea of what they’re getting into.  Video blogging is no different. Some want proof that it’s going to work before they invest time and money into it.

Everyone knows what 30 second commercials have done to us. The impact of video blogging is comparable but much different.  You see, your prospect or customer has the choice to pass you up quickly or watch what you have to offer.

TrafficGeyserFreeVideo The idea is that you present your offer, folks view it, and if they like it, they figure out how to get it. That’s exactly what you want if you’re video blogging for business.

Most websites these days are very static.  Video allows it to be dynamic.  Remember, people like different methods of communication.  Some like text, some like online audio, while others enjoy online video.  Providing a good quality video blog helps with that.

If you’re just getting started online and you want to make money with video all you really require are a few pieces of software that you can get for free online.  If you want to get more fancy pants then you can look at getting a digital camera, microphone, movie software program, and lights.

Don’t make it complicated.  Just get a few things together and get started.

If you’re going to be using live video then lights are an essential component for your video production.  Make sure you shine lights on the area you’ll be standing.  Do a few tests with your camera to make sure it looks ok.  In most cases the brighter the lights the better off you’ll be but you can have too many lights.  Just make sure you test.

With you’re video you’ll want good quality sound.  so make sure you have a good microphone.  You can get them fairly cheap on Amazon.  Remember, the sound is what will be used for your sales pitch.  Make sure it’s clear and crisp.  Again, the best way to see if you’re getting good results is to test.

Your movie editing software program is anything that works.  You can even use Windows Movie Maker that comes with your PC. For you MAC folks, sorry, I don’t own one but I’m sure there is software you can use that comes with it. 

Again, no matter what you do, the best thing you can do to get started making money using video is to just GET STARTED.

The downsides of video blogging.  When you’re producing your videos you’ll probably tie up your computer for a short time.  It may slow things down and if you’re doing anything on your PC while your doing anything with your video it could cause you to impact the quality of the movie.

Whatever you do, don’t let the little things stop you. Video blogging is an option for you to do your marketing by video.  It’s easy and fun, you just have to get started even if you’re a little intimidated.  I promise it’ll get better as you go.

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